White desk against a gray wall displaying various trophies, certificates, and awards, along with a vase of white flowers.

Black background with the word 'bend.' written in blue cursive font.

Black vintage rotary telephone with a cord reflected on a shiny surface.

HELLO, IT’S THE HERD SPEAKING.

At Herd Strategies, we believe powerful communication is the key to expanding conversations, deepening community involvement, and driving meaningful change.

As a Black female-owned agency, we understand the power of inclusive communication. We bring a unique perspective to help organizations connect authentically with diverse audiences. Our mission is to utilize sizable marketing and communications strategies to enhance individuals’ quality of life while expanding reach and furthering purpose.

WORK WITH US

Leader of the Herd. #HaveYouHerd?

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Denise Herd founded Herd Strategies in 2011 after a career in a multitude of different industries: theatre, corporate training and public relations. Denise was inspired to make a leap into entrepreneurship after serving as a VP of Marketing.

Portrait of a woman with short hair, wearing a black blouse and a striped tie, smiling in an office with framed pictures and a certificate on the wall behind her.

Photo: Indianapolis Woman Magazine

After an initial business partnership, she bought out her partner and then launched Herd Strategies with a clear mission: to help organizations communicate effectively, and to connect with diverse audiences.

Today, Herd Strategies stands as a Black, female-owned agency working with a large variety of clients who want to expand their voice and elevate their brand.

Portrait of a woman with short hair, wearing a black outfit, resting her chin on her hand, looking up. Text below reads 'DENISE HERD'.

Indianapolis Monthly’s 50 over 50, Photo by Tony Valainis

Indianapolis Business Journal, 2019 Women of Influence

The exterior of a small business with a glass door and large display windows showing inside office space with framed certificates on the wall, chairs, and a desk, located at 247. The front door says, 'Herd.'

Meet the Team

Portrait of a woman with dark hair and dark lipstick, wearing a black outfit, resting her chin on her hand, looking upward with a thoughtful expression. The name "DENISE HERD" appears in bold red letters at the bottom.

Denise Herd, MBA

President, Herd Strategies

Denise Herd, the visionary leader of Herd Strategies, has successfully created an integrated marketing and communications company with a proven track record in branding, marketing, public relations, creative design and communications training.

#FunFact: Denise owns a Harley Softail Deluxe and is an active member of Alpha Kappa Alpha Sorority, Inc.

A woman sitting on an office chair in a room with a gray wall, smiling at the camera. There are posters and a bulletin board on the wall behind her related to vaccination awareness.

Kierra Santillan

Account Executive, Herd Strategies

Kierra Santillan is our determined and dedicated PR specialist with a passion for community development and growth. She was born and raised in Indiana and enjoys spending her free time with her fur babies and her wonderful husband, Gage.

#FunFact: Kierra once created a Vine video that went viral and has been featured on Ellen, Ridiculousness, The Tonight Show and more.