Through this month’s social media theme, #BuildingBuzz, we are shining the spotlight on local influencers who use their stories and strong communication skills to ignite positive change and unite communities. This week, we are featuring speaker and entrepreneur Anthony Murdock II, a visionary who uses his experiences to inspire other Black voices.

Building a buzz around your brand is extremely important, but it's not always easy. You must take several steps, such as designing your logo, picking your font and color, and researching your target audience and competitors. Last week, Kierra explained the different ways to build your brand, and one of the primary methods is to utilize your social media.

Our social media theme for August, #BuildingBuzz, highlights locals who have become influential in their communities due to their powerful stories and cultivated communication skills. This week’s feature is multi-talented public relations professional and influencer Hyacinth Rucker.