I found myself asking “to PR or not to PR” as a college sophomore. I was studying music performance at the University of Indianapolis, and though I was in love with learning languages and developing classical technique, I felt like something was missing. As a forensics and writing buff throughout middle and high school, I wanted my education – and eventually my career – to encompass other forms of storytelling in addition to the ones set to music.

Continuing our #PRorNah social media theme, this week’s highlight is a community leader with a passion for storytelling, Brandi Davis-Handy. Brandi’s previous experience in journalism has broadened her perspective and amplified her impact as a PR professional. She shares a peek into the challenges and triumphs that arise from practicing PR in the utilities sector.

When people hear “public relations,” the first thing that often comes to mind is a press release. A press release is a powerful tool and one of the most effective ways a PR professional can deliver content; however, when to issue a press release can be tricky for some.